MANSCAPED™ Teams Up with Nitro Circus for Pastranaland Pit Bike Championship
SAN DIEGO: As the pioneer of below-the-waist grooming and hygiene, it’s only natural for MANSCAPED™ to get in on the two-wheel racing action. And who better to partner with than the indisputable leader in global action sports entertainment, Nitro Circus. Helmed by professional motorsports superstar Travis Pastrana, Nitro Circus has designated MANSCAPED the “Official Electric Trimmer” of Pastranaland Pit Bike Championship, a premier high-octane racing event airing nationwide this Saturday, August 15th, at 10 a.m. PDT on ESPN2.
“Riding a dirt bike can be rough on the most sensitive areas. That’s why we felt the guys and gals competing at the Pit Bike Championship needed MANSCAPED in their lives,” said Joey Kovac, Senior Director of Marketing at MANSCAPED. “We’re excited to be part of an event that is sure to bring back the thrill of action sports to such a loyal and enthusiastic audience.”
Pastranaland Pit Bike World Championship is the brainchild of Travis Pastrana himself and features a challenging, one-of-a-kind course at his legendary “Pastranaland” home compound. Beyond equipping the competing athletes with the right tools for the job, MANSCAPED has prominent placements throughout the televised event. Viewers will be able to experience the brand’s fun and familiar presence as competitors congregate at the starting gate, maneuver banked turns along the perimeter of the track, and tackle ramp after ramp and under-over crossovers throughout the epic course. MANSCAPED’s always entertaining ads will keep fans engaged even during commercial breaks.
“We’re so stoked to team up with MANSCAPED to help us bring Pastranaland Pit Bike Championship to fans nationwide,” Nitro Circus ringleader Travis Pastrana said. “This event is all about bringing racing action back in a fun way. The world went for a long time without sport. But for all the men and women that let their body hair flow during quarantine, there is no better time to get a set of The Lawn Mower™ 3.0 trimmers to prep for a strong return to the action.”
Eleven teams of two riders each, selected from across the action sports world, will battle in the contest, including Travis himself. MANSCAPED is honored to outfit a talented two-person team of its own, starring professional riders Nick Bruce and Sean Demoreland. “We can’t wait to see the whole event play out this weekend,” added Joey. “We hope sports fans across the country tune in and cheer on Team MANSCAPED.”
In addition to the premier on Saturday, follow up air dates include Sunday, August 16th, at 1 p.m. PDT; Monday, August 17th, at midnight PDT; and Sunday, August 23rd, at 10 a.m. PDT on ESPN2.
