I feel there is no downtime in sales function and women who are up for this challenge should only opt for this function or role - Chayanika Bhattacharya, Director – Sales & Business Development at Go Cohoots

I feel there is no downtime in sales function and women who are up for this challenge should only opt for this function or role - Chayanika Bhattacharya, Director – Sales & Business Development at Go Cohoots

Chayanika Bhattacharya started her career as an HR Business Partner with large manufacturing organisations such as Essar Oil and Ispat Industries. After gaining a rich HR experience, she then found her calling in the HR Consulting space and worked with large enterprises in India and abroad in understanding their needs around employee engagement, values, culture-based initiatives and has spearheaded large scale projects for organizations with more than 10,000 employees.

As the Director of Sales & Business Development and Founding Team Member at Go Cohoots, Chayanika has driven gamified digital engagements at organizations like Kotak Mahindra Bank, Ceat, Schindler, Sony, Air BNB, Estee Lauder and several others through the pandemic. She is currently building a tech-enabled curated HR Marketplace for on-demand procurement of HR services and products that seem to be the future of HR outsourcing - a rising trend expedited by the distributed workforce of the "new normal".

Check out the excerpts of a conversation with Chayanika Bhattacharya!

 

Tell us more about your role at Go Cohoots. In what way have you made difference your presence in the company?

I am a Founding Member and Director at Go Cohoots, which is a tech-enabled curated HR Marketplace for on-demand procurement of HR services and products. We are the future of HR outsourcing - a rising trend expedited by the distributed workforce of the "new normal".

With Go Cohoots, I have had the opportunity to work with large enterprises in India and abroad in understanding their needs around employee engagement, values, culture-based initiatives and have spearheaded large scale projects for organizations with more than 10,000 employees. As part of the co-founding team at Go Cohoots, I have a critical role to play in strategic decision making and leading the sales function.

What is the biggest challenge you have faced in your career so far, due to being a woman?

Gender biases at workplace.

You are currently building a tech-enabled curated HR Marketplace for on-demand procurement of HR services and products. Please share more details about the same.

Go Cohoots is a curated HR Marketplace where your search for HR service partners is made easy. On our digital platform, you can converse and curate solutions with our HR delivery partners and experts, all under one roof. We deliver projects across all HR verticals – employee engagement, L&D, D&I, HR Tech, and organizational culture, etc.

HR outsourcing is a rising trend. Please share more insights on same.

I believe outsourcing is what enables HR teams to focus on internal business partnering and HR transformation. It also increases the pace of HR digitization manifolds. Hence, solutions which enable outsourcing of HR activities, like a B2B HR marketplace, is the need of the hour.

In your opinion, what is the future of women in the field of sales?

I feel there is no downtime in sales function and women who are up for this challenge should only opt for this function or role. You also need a robust support system at home and peer group to bank upon who would understand your profession well and support you in the journey.

What is your opinion on (gender) equality? How important the issue is in the current times?

Gender equality is of great importance in today’s times for a sustainable future. Research has shown that the more gender-equal companies are, the better it is for both male and female employees. The happier the work force is, the lower the job turnover, with higher levels of job satisfaction and productivity!

What main change would you like to see for young girls in the next generation?

They should be treated at par with their male counterparts across all functions, roles, and industries.

Have you ever been through an experience that made you realize that ‘woman’ and ‘powerful’ were two compatible ideas?

I really admire the Chief Minister of West Bengal, who has been instrumental in bringing sea changes for the betterment of people in the state. Her able leadership has definitely brought in a positive change there.

What is your opinion about the women being represented in the media, films, and literature?

They should be treated and respected as an individual/character rather than objectifying them in the society to attract attention.

Do you think Women’s Day should be celebrated? Why?

It should not be restricted to just ONE day. The change must happen within, in the way one thinks. It cannot just be done by celebrating such days.

 

Apeksha Sandesh congratulates Chayanika Bhattacharya for her contribution and commitment towards the field of Human Resource (HR). We wish her good luck for the future endeavours!