HP powers expression of modern creators with new ENVY portfolio

HP powers expression of modern creators with new ENVY portfolio

India: Redefining creativity for modern consumers, HP has unveiled its latest portfolio of HP ENVY notebooks. The HP ENVY15, with its minimalist design and powerful software and hardware features, will provide users with an unparalleled experience of versatility and mobility. In addition, HP has also introduced its latest Z by HP mobile workstations – The HP ZBook Studio and HP ZBook Create.

This powerful line-up enables all levels of creators - including consumers, prosumers and professionals to capture, create, and bring to life digital concepts and ideas that can be shared, enjoyed, and experienced. In the past, creators had to choose between bulky devices to get the power they require for work and play. Today, HP is pushing the boundaries of engineering and creative productivity by allowing photographers, vloggers, graphic designers, architects, filmmakers, and everyone in between, to achieve what was never thought possible.

“Creative expression is one of the most intrinsic human characteristics. In an increasingly connected world, people want to add their personal mark on it and share widely with others. And to do that they are looking at tools that not only inspire them but enable them to bring their creativity to life” said Ketan Patel, Managing Director, HP India market. “The HP ENVY portfolio, engineered and designed to help unleash the power of the human mind, will allow our customers to maximise their potential.  This reiterates the HP philosophy, where we strive to help bridge the humanity with technology by constantly innovating and reinventing experiences” he added.

With a rich history of PC innovations for the creative community, HP is the ideal technology partner for the next generation of creators. For Gen Z creators, the practice of creativity is instinctual, and they need a device that helps bring their expressions to life as quickly as the latest memes and trending topics come and go. The HP ENVY portfolio, including the newest ENVY 15, is built for today’s consumers and prosumers who regularly edit photos and video, or develop graphics or web designs.  For those who create professionally – from design, modelling, coding or application design – Z by HP solutions are perfect small form-factor powerhouse solutions for resource-intensive tasks.

“A creator’s mind is never idle, always fueled with inspiration from the world around them. Creativity can strike anytime, anywhere. Yet lack of proper equipment can hold them back from achieving their true potential. With this in mind, we are introducing a creator’s powerhouse - the HP ENVY with seamless software integration, powerful performance, stunning display and long battery life built for today’s creative consumers and prosumers”, said Vickram Bedi, Senior Director, Personal Systems, HP India market.