World's First Coffee Face Mask AirX Announces New Eco-Fashion Improvements
HO CHI MINH CITY: Born during the fight against the spread of COVID-19, AirX - the world's first coffee mask, encourages great effort in establishing itself as a fashion trend. After a year of circulation, coffee mask AirX has upgraded to a new level.
The COVID-19 pandemic has led to a new normal of wearing face masks as a part of governments' preventive measures against the deadly virus. The promotion of mask wearing has led to a great increase in the production of disposable masks. According to The ASEAN Post, there are already 8,000,000 tonnes of plastics entering our oceans every year. A study in the UK cited by the World Economic Forum (WEF) found that if every person wore a single-use face mask a day for a year, it would create an additional 66,000 tonnes of contaminated waste and 57,000 tonnes of plastic packaging.
AirX is N95 face mask with triple antibacterial layers of protection. The outer and inner layers are woven from coffee yarn using PowerKnit technology, provides a comfortable fit but softness for sensitive skin. In the middle is the patented face mask filter made of coffee, while the mask is washable and reusable.
As a matter of fact, face mask becomes the must-have accessory that everyone's wearing this season. In addition to the affordable price tags, it also inspires some luxury brands to sell the so-called luxury sake of fashion.
When Gucci made one for Billie Eilish to complete her all-Gucci look at the Grammys, as part of her message that her body is her own, for her eyes only, Burberry announces its face mask production and Louis Vuitton releases a branded face shield for its Cruise 2021 collection. Christian Siriano, Eckhaus Latta, and Rick Owens featured face masks on every model in their pandemic-aware collections.
Thanh Le, founder of AirX said that the rise of face mask eco-fashion helps to raise awareness to COVID – 19 relief efforts and the involvement of luxury brands as well as celebrities could maximize the sustainable and ethical purpose of face mask. Thanh marks that his goal is to focus on controlling the product's quality instead of increasing output as well.
