Fabrics by Singhania’s Celebrate the Heritage of India Uniquely
Singhania’s celebrates the unique connection between the mountains, the river, and the colourful traditions of this land. They trust in the rooted tales of this land that speak of old traditions and beliefs that continue to inspire their strong line of master weavers who craft one of the world’s oldest weaves.
At Singhania's, you will find hand-woven drapes that suit the modern woman who upholds the subtle art of weaving and keeps it at the highest pedestal. They cater to this woman who considers the humble six yards as a piece of Indian heritage. They make sure to go an extra mile to procure authentic raw materials, provide weavers with the latest knowledge, and wholeheartedly deliver the wondrous weaves to their discerning clientele.
The brand encompasses the grand and old crafts of India – The Kanjivarams, The Gadwals, The Benarasis, Organza, and much more. Check out some of its latest collection here.
Weavers crafting one of the world’s oldest weaves
The weaving traditions were patronized by the royalty and are considered a coveted heirloom saree. Each saree becomes a torchbearer of the craft and the weaver. Nestled in its folds are luxurious hymns of the weaver, their story, and their soul.
The Showrunner
With decades of experience and mentoring from their founder, Late Shri Seth Nand Lal Ji is a forerunner that allows them to work with the various weaving clusters across the nation.
More than 2,500 weavers across India who are part of the Singhania's family are enabled to showcase almost all Indian saree crafts such as the Kanjivaram from Tamil Nadu, Gadwal and Kalamkari from Andhra Pradesh, Telangana, Paithani from Maharashtra, Bandhini from Rajasthan, Chanderi and Maheshwari from Madhya Pradesh, Banarasi from Banaras, and many more beautiful drapes woven with love.
Designer Sailesh Singhania in action
The Story of the Brand
The Singhania's team turns the limelight to three simple yet true ideals that drive them towards a better future.
Trust | Roots | Diversity
In all their endeavours, Singhania’s strive hard to keep the quality of their products in its entirety. An integral part of this journey is identifying various Indian craft traditions and battling against all odds to make them part of people's lives. Their experience is said to be enriched with the oldest knowledge attained by travelling the length and breadth of India, as well as opening their minds to the intriguing crafts of this nation.
Their promise to celebrate the myriad colours of the subcontinent where the truest form of art has travelled with mankind from time immemorial. In each element of the saree, their ideals co-exist with one another.
The Work at Large:
Singhania's takes pride in curating special weaves and creating magical combinations like kanjivaram with bandhanis, paithani with bandhanis, kalamkari with kanjivaram to name a few. Their large group of weavers, embroidery makers, block makers, and artists constitute the work that they so lovingly create.
Designer Sailesh Singhania says, “The colours and patterns speak a million tales. When it reaches the saree connoisseur, I know that the vision and the dream has reached its destination. Me and my team create pieces of heirloom that you can pass on with love. The art will live forever. The saree will live forever.”
Singhania’s make sure that the long last traditions of this land stays alive through the six yards.
Fabric by Singhania’s
Another prestigious endeavour by the Singhania’s is India’s largest e-commerce platform, ‘Fabric by Singhania’s’, born with the sole intention to curate the finest fabrics that are sourced directly from the masters of traditional craftsmen who have been overlooked for far too long.
The platform adapts to the daily trends in fashion and creates fabrics that are filled with intuitive elements that amplify your personality. Not only it provides fabrics that are curated specially for you, but Fabric by Singhania’s also helps empower the talented artisans in the country and give them a platform to grow and push the Indian handloom industry to greater heights.
Fabric by Singhania’s
Having been in the industry for several decades, Fabric by Singhania's has been facilitating famous designers, fashion retailers, and various other clients with a variety of fabrics ranging from pure silks, embroidery fabrics, digital prints, traditional art pieces, brocades, cut works and many more. With an established presence, the brand has been able to transform the fabric industry by catering to the very specific needs of its clientele. As manufacturers and fabric specialists, their product expertise, knowledge, and deep-rooted passion for art enables them to organize gigantic supply chains right from their warehouses across the country.
